Cup of Love

Project Overview

Cup of Love is a relationship and personal-development platform created around the coaching expertise of Shay Better, a love and relationship coach.

The platform provides users with access to daily affirmations, relationship guidance, books, audio content, videos, quizzes, coaching products, and professional coaching services. It is designed to help users develop a better understanding of love and relationships while providing tailored guidance for different stages and situations in life.

CodeCue developed the mobile applications for iOS and Android, together with a web-based administration portal for managing content, users, coaching resources, and platform activities.

The Challenge

Cup of Love required a digital platform that could bring Shay Better's relationship coaching content and services into one accessible experience.

The solution needed to support different types of educational and coaching content — including written resources, books, audio, video, affirmations, quizzes, products, and coaching services — while providing a simple experience for users to discover and engage with the available resources.

The platform also required a centralised administration system to manage users and the growing library of coaching content and resources.

The Approach

CodeCue designed and developed dedicated mobile applications for iOS and Android, supported by a web-based administration portal.

The platform was structured to make relationship and personal-development resources easily accessible through mobile devices, while allowing administrators to manage content, coaching resources, products, services, and users through a centralised system.

Coaching & Educational Content

• Daily Affirmations — Access daily motivational and relationship-focused affirmations.
• Books & Reading Resources — Explore relationship and personal-development books and resources.
• Audio Content — Access audio-based coaching and educational resources.
• Video Advice — Watch relationship and dating advice content.
• Quizzes — Interactive quizzes designed around relationship and personal-development topics.
• Love & Life Guidance — Resources focused on developing a better understanding of relationships, love, and life.

Relationship Guidance

• Dating Guidance — Advice and resources for navigating modern dating and relationships.
• Single Mothers — Relationship and dating guidance tailored to single mothers.
• Single Women — Advice and resources for single women navigating dating and relationships.
• Teen Dating — Guidance and educational resources focused on teenage dating.
• Advice for Men — Relationship and dating resources specifically addressing men's perspectives and experiences.
• General Relationship Advice — Content designed to support users across different relationship situations.
• Heartbreak Support — Guidance focused on helping users navigate and overcome heartbreak.

Coaching & Services

• Coaching Products — Explore and access available coaching products.
• Coaching Services — Discover and engage with professional coaching services.
• Free Member Content — Access selected video advice and resources available to free members.

Administration

• User Management — Manage registered platform users.
• Content Management — Create, update, organise, and manage coaching content.
• Media Management — Manage video, audio, book, and other digital resources.
• Quiz Management — Create and manage interactive quizzes.
• Coaching Products — Manage available coaching products.
• Coaching Services — Manage coaching service offerings.
• Platform Management — Centralised administration of the Cup of Love ecosystem.