Multi-Market Grocery & Shopping Marketplace
ZwrEx Asia
Three dedicated native mobile marketplace apps serving grocery and imported-product customers across Malaysia, Yemen and Saudi Arabia.
Project Overview
ZwrEx Asia is a large-scale grocery and shopping marketplace owned by EasyIT SDN. BHD., serving customers across Malaysia, Yemen, and Saudi Arabia. The platform brings thousands of grocery, household, personal-care, and imported products together in a convenient digital shopping experience.
Beyond local grocery products, ZwrEx positions itself as a one-stop destination for Arab, Middle Eastern, and international imported products, giving customers access to a diverse range of products through dedicated applications tailored to different markets.
CodeCue developed the native mobile front-end applications for the ZwrEx ecosystem, delivering dedicated applications for ZwrEx Asia, ZwrEx Yemen, and ZwrEx Saudi across Android and iOS.
The Challenge
ZwrEx needed a scalable mobile shopping experience capable of supporting a large and diverse product catalogue across multiple geographic markets.
The applications needed to make thousands of products easy to discover through structured categories while providing customers with a convenient marketplace experience tailored to their respective markets.
The Approach
CodeCue developed three dedicated native mobile front-end applications for the ZwrEx ecosystem: ZwrEx Asia for the Malaysia market, ZwrEx Yemen for the Yemen market, and ZwrEx Saudi for the Saudi Arabia market.
The applications were designed to provide a consistent marketplace experience while supporting the requirements of each regional storefront. Product categories and shopping journeys were structured to make large inventories easier for customers to browse and explore.
Tech stack
- Native Android
- Native iOS
- Marketplace front-end
Product Categories
- Fresh Market
- Cooking Ingredients
- Frozen Food
- Dairy Products
- Beverages
- Snacks
- Household Items
- Personal-Care Items
- Local Products
- Arab & Middle Eastern Products
- Imported & International Products
Marketplace Experience
- Large Product Catalogue
- Category-Based Product Discovery
- Grocery Shopping
- Household & Personal Items
- Local Product Marketplace
- Imported Product Marketplace
- Arab & Middle Eastern Product Selection
- One-Stop Shopping Experience
CodeCue Contribution
- Native Android Front-End Development
- Native iOS Front-End Development
- Mobile Marketplace Interface
- Product & Category Experience
- Multi-Market Application Development
- User-Focused Shopping Experience
Project Highlight
A multi-market grocery and shopping ecosystem delivered through three dedicated native mobile applications, connecting customers across Malaysia, Yemen, and Saudi Arabia with thousands of local, Arab, Middle Eastern, and imported products.
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